專題演講
國內】 【國外

國外專題演講:
總計44場(2000年~2010年)


日期 演講主題 / 活動名稱 主辦單位  城市/國家
99.09.17-19 社會體育國際論壇 華南師範大學運動休閒系  上海/中國
99.03.11-12 International Networking for Developing Asian Sport Industry.
/The 5th International Sport Industry Promotion Forum 2010
Ministry of Culture, Sports, and Tourism (MCST), and Korean Association of Sport Industry Promotion (KASIPO), COEX  Seoul/

Korea

98.10.26-27 Sport Industry Development and Sport for All.
/International Sport Industry Forum
Korean Sport Promotion Association  Seoul/

Korea

98.02/26-03/2 Professional Sport Industry and Taiwan’s Development.
/International Sport Industry Forum
SPOEX 2008 (Seoul International Sports & Leisure Industry Show 2009)  Seoul/

Korea

97.10.21-23 The Analysis of 2008 Beijing Olympic Marketing.
/International Conference on Sport Industry Marketing Strategy of Multi-Events: Towards SEA Games 2011 in Indonesia.
Ministry of Youth and Sport  Bandung

/Indonesia

97.07.4-5 Sport Industry Development in Taiwan.
/2008 International Conference of Korean Society of Sport and Leisure Studies
Korean Society of Sport and Leisure Studies, HanKyung National University  Seoul/

Korea

97.05.25 體育贊助策略 北京體育大學研究生院體育經營管理專業MBA班  北京/中國
97.04.22 國際運動賽會管理 華南師範大學體育科學學院  廣州/中國
97.03.06 國際運動賽會管理 上海體育學院經濟管理學院  上海/中國
97.02/28-03/2 The Perspectives of Developing Sport Industry in Asia.
/International Sport Industry Seminar
SPOEX 2008 (Seoul International Sports & Leisure Industry Show 2008)  Seoul/

Korea

97.01.14 國際運動賽會的行銷策略 北京體育大學研究生院體育經營管理專業MBA班   北京/中國
96.11.1-2 動感廣州,感動亞洲:2010亞運會的活化策略
/社會體育國際論壇暨廣州亞運會研討會
華南師範大學運動休閒系  廣州/中國
96.12.11-12 Sport Industry Development and Trends in Taiwan.
/International Conference on Sport Industry: The Development on Sport Industry: Promoting Marketing Strategy.
Ministry of Youth and Sport(Kusuma Sahid Hotel)  Solo/

Indonesia

95.10.03 體育贊助之個案解析
/2006上海體育暨健康高峰論壇
上海體育局  上海/中國
95.07.10-11 The Development of Taiwan's Sport Industry.
/International Conference on the Strategy of Sport Industry
Ministry of Youth and Sport  Bandung/

Indonesia

94.06.3-5 Sport Marketing and Sponsorship in China.
/International Congress on Management and Marketing of Olympic Games
Department of Sport Management, University of Peloponese  Sparta/

Greece

93.07.24-25 The Sport Industry in Asia.
/2004 Japan Sport Industry Annual Conference
Kita-Kyushu University  Kita-Kyushu City/

Japan

93.07.11-14 Experiential Marketing and Sport Services
International Congress on Social Physical Education
Mission Hill Golf Club  Shen-Jen/

China

93.06.25-27 The Business Opportunities in 2008 Beijing Olympic Games.
International Congress on Management and Marketing of Olympic Games
Department of Sport Management, University of Peloponese  Sparta/

Greece

93.06.18-20 Sport Event Management: The Catalyst of Quality Life. Korean Alliance for Health, Physical Education, Recreation and Dance  Daejeon/

Korea

93.06.18-20 The Analysis of Taiwan’s Master Theses in Sport Management (1993-2003)
2004 International Sport Management Congress
Korean Society for Sport Management, Korean National University of Physical Education  Daejeon/

Korea

93.03.12 The Sport Marketing and Sponsorship in China.
2004 ASPES (Asian Society for Physical Education and Sport) International Sport Industry Seminar
COEX  Seoul/

Korea

92.08.26 The past endeavors and trends of sport management research in the US and Taiwan.
/2003 International Sport Management Congress
Yeungnam University Korea
91.07.7-11 跨百億美元的贊助理念解析
社會體育國際論壇
華南師範大學運動休閒系  廣州/中國
91.07.7-11 台灣運動休閒課程與人力資源發展
社會體育國際論壇
華南師範大學運動休閒系  廣州/中國
91.09.24-27 A study on brand recognition of sponsoring the 34th baseball world cup.
/2002 Busan Games Sport Science Congress
Dong-A University  Busan/

Korea

91.09.16 The emergence of China’s sport industry in the information and knowledge era. Asian Society for Physical Education and Sport(Olympic Parktel)  Seoul/

Korea

91.05/29-06/1 The international comparative study on recreational sports Participation model of university students.
/2002 NASSM conference in Canmore
NASSM  Alberta/

Canada

90.08.8-12 Successful sponsorship: A marriage between sport and corporations.
/2001 International Sport Science Conference: Sport Psychology and Sport Management
Chulalongkorn University  Bangkok/

Thailand

90.04.28-29 The development and trends of Asian sport industry.
/ASPES Sport Science Symposium
The International Olympic Fair Seoul 2001( Olympic Parktel)  Seoul/

Korea

89.08.24-26 The sport industry in Taiwan.
/2000 International Sport Management Congress
Korean Society for Sport Management, Korean National University of Physical Education  Seoul/

Korea

89.06 The successful sport sponsorship in the new millennium. (p.9).
/The Third International Sport Management Alliance Conference: The Challenge Sport Management Beyond 2000
University of Technology
Association of Australia and New Zealand (SMAANZ)
 Sydney/

Australia

88.08 A study on student participation model of recreational sport in Taiwan. (pp. 1114-1123).
/1999 KAPERD World Congress: New Millennium and Sport Vision
Korean Alliance for Health, Physical Education, Recreation and Dance. (Olympic Parktel)  Seoul/

Korea

88.08 The winner in the Bangkok Asian Games: The sponsorship Analysis of Samsung Electronics. (pp. 13-27).
/1999 International Sport Management Congress: Critical Issues in Sport Management; Theory and Practice.
Korean Society for Sport Management.
Korean National University of Physical Education  Seoul/

Korea

97.07 The consuming behavior analysis of team participants.
/1998 AIESEP World Congress: Education for life, Garden City
Adelphi University  New York/

USA

86.12 Programme Abstracts:The National physical fitness program in Taiwan.
/1997 AIESEP World Congress: Teaching, Coaching and Fitness Needs in Physical Education and the Sport Sciences (pp. 96)
National Institute of Education, Nanyang Technological University.Singapore: School of Physical Education  Singapore
96.08 Strategy analysis on sport sponsorship for the University Games, ROC from the point of view of lifestyle and event marketing.
/The Abstracts of FISU/CESU Conference, the 19th Universiade 1997 Catania.(p. 7)
 
The Organizing Committee for the Universiade 1997  Catania/

Italy

96.05 The sponsorship activities in Taiwan’s National Collegiate Athletic Games.
/The Abstracts of 1997 Symposium on Research in Sports Science and Physical Education, South-East Asia Perspective. (pp. 5)
 
The Chinese University of Hong Kong  Hong Kong
85.07 Book of Abstracts:The sport sponsorship activity in Taiwan
/1996 International Pre-Olympic Scientific Congress (pp. 18)
USA: The Cooper Institution for Aerobics Researc  Dallas/TX
85.06 American games and Chinese rule: An alternative consumer behavior model for sport marketing in Taiwan.
/1996 Seoul International Sport Science Congress (pp. 695-707).
Korean Alliance for Health, Physical Education, Recreation and Dance.(Olympic Parktel)  Seoul/

Korea

85.05 Book of Abstracts:Sport management programs in Taiwan.
/1996 Conference of the North American Society for Sport Management (pp. 13)
The University of New Brunswick  New Brunswick/

Canada

84.12 The marketing analysis of Taipei's fitness clubs.
/Abstracts of the International Recreation Management Conference (pp. 30)
Hong Kong Baptist University  Hong Kong
84.08 Analyzing the evoked set used by physical educationmajor freshmen in selecting a college program in Taiwan.
/Abstracts of FISU/CESU Conference, the 18th Universiade 1995 Fukuoka (pp. 37)
Japan: The Organizing Committee for the Universiade 1995  Fukuoka/

Japan

84.07 Book of Abstracts:The modern ideals of physical education teaching at collegiate level in Taiwan, the Republic of China.
/1995 AIESEP World Congress: Windows to the Future (pp. 282)
The Zimman College of Physical Education and The Wingate Institute for Physical Education and Sport.  Isreal
84.04 Book of Abstracts:Fund-raising for the youth sport in Asia
/International Symposium, The Management of Youth Sport: Strategies for Asia (pp. 14).
The Chinese University of Hong Kong  Hong Kong

 

 

 
© 2006 Philip Cheng